Seasonal color analysis is making a comeback, driven by TikTok and a push for personalized fashion. Experts like Kirsten ...

Key Takeaways Color analysis helps identify the shades that best complement your natural features by categorizing you into a "season" based on undertone, hair, and eye color. Each season—Spring, ...

The resurgence of seasonal color analysis can be traced to TikTok and other social media platforms. Videos of the draping sessions are entertaining, even if the average layperson can’t quite “see” ...

J.J. Watt begins his first full season as a CBS color analyst, so he may be on the call for some Texans games. Credit: Photo by Sean Thomas To listen to J.J. Watt describe his journey into being an ...

If you've been on TikTok or Instagram lately, you've likely scrolled across more than a few seasonal color analyses. Many of these trending videos focus on how to find the best hair color for your ...

Forbes contributors publish independent expert analyses and insights. Pooja Shah is a journalist who covers fashion, beauty and wellness.

Most people don’t walk around thinking, “I don’t understand my undertone.” What they feel instead is subtler and heavier.