SAN FRANCISCO, April 04, 2022 (GLOBE NEWSWIRE) -- Upwave, the leading analytics platform for brand advertising, today unveiled its new ability to help brands measure the impact of brand advertising on ...
SAN FRANCISCO, June 25, 2025 (GLOBE NEWSWIRE) -- Upwave, the Brand Outcomes Measurement Platform, today announced it has been named the winner of the “Generative AI Innovation Award” in the 8th annual ...
Brand analytics platform Upwave has made a product acquisition, acquiring the search analytics technology and code base from Croft Analytics, a marketing science consultancy. The investment in ...
Analytics platform Upwave introduced Persuadability Score, designed to optimize programmatic campaigns based on desired outcomes including awareness, consideration and purchase intent. The ...
SAN FRANCISCO, Nov. 13, 2024 (GLOBE NEWSWIRE) -- Upwave, the leading analytics platform for brand advertising, today announced the appointment of Peter Daboll to its Advisory Program. With more than ...
Upwave has announced the launch of its partnership with The Trade Desk, bringing advertisers brand campaign highlights, actionable recommendations to optimise campaigns in-flight, and on-demand, ...
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