In July, YouTube announced it was teaming up with the music superstars to help promote YouTube Shorts with a worldwide dance-off Mackenzie Schmidt is the Home and Travel Editor for PEOPLE. She's ...

BTS have partnered with YouTube to launch a new dance challenge centered around their recent single, “Permission to Dance.” The challenge will launch Friday, July 23rd, and run through August 14th, ...

After months of testing its TikTok competitor in India and a limited beta rollout in the states, YouTube is finally launching YouTube Shorts for everyone in the U.S. and the UK. So now you might be ...

When India banned TikTok in 2020, YouTube responded by launching a short-form video feature with a similar user experience in the country. Less than a year later, that feature rolled out globally as ...

YouTube Shorts are short-form videos with a maximum length of 60 seconds on the popular YouTube platform, specifically designed for mobile viewing. They were introduced to compete with similar short ...

TikTok users are planning an invasion of a rival platform, YouTube Shorts, in a bid to bring the latter in line with TikTok’s fast-paced trend cycle. YouTube Shorts ...

In the ever-evolving world of online content, short-form video has exploded in popularity. YouTube Shorts, the platform’s answer to TikTok and Instagram Reels, offers creators a fast, dynamic way to ...

YouTube launched the beta version of Shorts in India on Sept. 14, 2020, prompting some people to ask, “What is YouTube Shorts?” Then, YouTube rolled out Shorts in ...

With YouTube Shorts now reaching 2 billion monthly users and generating approximately 70 billion daily views, this rapidly growing format represents an untapped opportunity for many brands. When used ...

It’s been just over a year since YouTube launched YouTube Shorts — and the video giant says it’s still in the early days of capitalizing on the massively popular feature. As of this summer, YouTube ...